Company in the Classroom – learning with real-world challenges

Company in the Classroom is the international translation of the Dutch concept Bedrijf in de Klas. The core idea is simple: meaningful learning starts when students work on real challenges from real organisations. By connecting education with companies, learning becomes relevant, motivating and firmly grounded in practice.
32 BiK goes international

The core principle

Company in the Classroom connects schools and companies through a central how-can-you question. This question forms the starting point for Challenge-Based Learning and Project-Based Education. It helps translate real-world issues into concrete learning tasks that fit students’ level, the curriculum and the school context.

Rather than starting from theory alone, students explore why knowledge and skills matter, how they are applied in professional practice and what role they themselves can play in solving real problems.

What does this approach offer?

For students

  • They experience the relevance of subjects by working on authentic challenges.
  • They develop problem-solving skills, collaboration and critical thinking.
  • They gain insight into professions and sectors connected to their studies.

For teachers

  • A clear structure for designing practice-oriented and challenge-based learning.
  • Support in connecting curriculum goals to real-world contexts.
  • Ready-to-use frameworks that make collaboration with companies manageable.

For companies

  • A meaningful way to contribute to education without heavy time investment.
  • Engaged students who ask better questions and understand real processes.
  • Sustainable collaboration with schools, focused on learning rather than promotion.

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English learning materials

To support international exchange and collaboration, the following materials are available in English:

Vanderlande

How does AI help in restocking supermarkets?

Download Vanderlande material

 

 

 

Philips

How to get the best image for a diagnosis?

Download Philips material

Wist je dat we ook trainingen aanbieden?

Na onze trainingen kun je geen theekopje meer zien zonder minstens drie bedrijven en beroepen te noemen die daarbij horen én hier concrete lesideeën bij te hebben. De praktijk in de klas halen wordt daarmee een eitje!

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'When you start with a real question, learning suddenly makes sense'

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